For the fifth annual year Lyft CEO John Zimmer has donated $10,000 to MADD on NYE’s in their partnership to help end drunk driving. With autonomous driving and ride share services, that reality may come true within the coming decade. John has been leading the charge for his 7th year driving on New Years Eve with a special co-pilot – His Mom – but began bringing awareness to the organization in 2014 by allowing Lyft users to donate $1 to MADD for posting an anti drunk driving pledge on their social media in their campaign against DUIs with a $10,000 donation to MADD in the hopes of saving at least one of the 70 lives that are taken annually by to DUI’s on NYE.
Lyft CEO John Zimmer
The holidays are a time to enjoy with friends and family, but they can also be one of the most dangerous times of the year for drunk driving accidents. That’s why we’re mobilizing our driver community to get out on the road and provide rides to those who need them.
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